The Post-Fordist Workplace: A New Organizational Model

Communication, the “social factory,” and immaterial labour Labour process has changed in Post-Fordist workplace Emergence of the social factory: work is life and life is work; production is dispersed throughout society Immaterial labor: Order similar from   information and culture production; consumption of lifestyles and experiences Order similar from   Communication is the central defining element; constitutes the organization and capital value; creates meanings and experiences that are monetizable Order similar from